Barry

Making energy fun, fair and easy with Barry.

Services

Content Development
Storytelling
Video production
Photo production

Results
Increasing brand awareness, with a low cost of 1,5 kr. pr. person who watched 40 sec. of the main video.

WHO IS BARRY?
Barry is the first mobile service supplying electricity. The vision is to make electricity fun, fair and easy. This, leading to a smarter consumption of electricity for the benefit of oneself and the planet

 

CHALLENGE

Barry needed to drive sign-ups to a waiting list before the launch of its app, and that had to be done in a Danish Electricity Sector which is known for being non-transparent.

 

SOLUTION

A fun and down-to-earth story which speaks to entrepreneurs’ and tech geeks’ reality of inventing and creating new concepts. The video activated Barry’s values fun and easy and was cut in 12 different versions for us to be able to A/B test how different messages, lengths and formats performed.

Are you looking to grow your tech startup?

Contact Oscar.
He speaks both Danish,
English & a little Spanish.

+45 53256769

oscar@zevegraf.dk